Copy of Privacy Policy

PRivacy Policy

AT NOKUKO we prioritise your privacy.

Last updated_ (16th of September 2019)

 NOKUKO ("us", "we", or "our") operates (the "Site"). This page informs you of our policies regarding the collection, use and disclosure of Personal Information we receive from users of the Site.

We use your Personal Information only for providing and improving the Site. By using the Site, you agree to the collection and use of information in accordance with this policy.

Information Collection And Use

 While using our Site, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you. Personally identifiable information may include, but is not limited to your name ("Personal Information").

We do not sell or distribute your data in any other way to third parties. Furthermore, we do not use your data to marketing, unless you sign up for our blog or newsletter.

The needed data we collection regarding purchase(such as address), will also be kept internal or shared with businesspartners, so we can deliver your order. but never to any external parts outside our supplier chain or with an different purpose.

You always have the right to know how we use your data, which data we have, have the data changed or deleted.


 The security of your Personal Information is important to us, but remember that no method of transmission over the Internet, or method of electronic storage, is 100% secure. While we strive to use commercially acceptable means to protect your Personal Information, we cannot guarantee its absolute security.

Log Data

Like many site operators, we collect information that your browser sends whenever you visit our Site ("Log Data").

 This Log Data may include information such as your computer's Internet Protocol ("IP") address, browser type, browser version, the pages of our Site that you visit, the time and date of your visit, the time spent on those pages and other statistics.

 In addition, we may use third party statistic services such as Google Analytics that collect, monitor and analyse this.


 We may use your Personal Information to contact you with newsletters, marketing or promotional materials and other information that may concern you. But only if you have agreed on these terms. Otherwise we will only contact if needed, such as messages regarding orders or if you have contacted us.

Cookie policy

NOKUKO("us", "we", or "our") may use cookies, web beacons, tracking pixels, and other tracking technologies when you visit our website, including any other media form, media channel, mobile website, or mobile application related or connected thereto (collectively, the “Site”) to help customize the Site and improve your experience.

We reserve the right to make changes to this Cookie Policy at any time and for any reason. We will alert you about any changes by updating this Cookie Policy. Any changes or modifications will be effective immediately upon posting the updated Cookie Policy on the Site, and you waive the right to receive specific notice of each such change or modification.

 You are encouraged to periodically review this Cookie Policy to stay informed of updates. You will be deemed to have been made aware of, will be subject to, and will be deemed to have accepted the changes in any revised Cookie Policy by your continued use of the Site after the date such revised Cookie Policy is posted.


 A “cookie” is a string of information which assigns you a unique identifier that we store on your computer. Your browser then provides that unique identifier to use each time you submit a query to the Site. We use cookies on the Site to, among other things, keep track of services you have used, record registration information, record your user preferences, keep you logged into the Site, facilitate purchase procedures, and track the pages you visit. Cookies help us understand how the Site is being used and improve your user experience.


The following types of cookies may be used when you visit the Site_

 Advertising Cookies

 Advertising cookies are placed on your computer by advertisers and ad servers in order to display advertisements that are most likely to be of interest to you. These cookies allow advertisers and ad servers to gather information about your visits to the Site and other websites, alternate the ads sent to a specific computer, and track how often an ad has been viewed and by whom. These cookies are linked to a computer and do not gather any personal information about you.

 Analytics Cookies

 Analytics cookies monitor how users reached the Site, and how they interact with and move around once on the Site. These cookies let us know what features on the Site are working the best and what features on the Site can be improved.

 Our Cookies

 Our cookies are “first-party cookies”, and can be either permanent or temporary. These are necessary cookies, without which the Site won't work properly or be able to provide certain features and functionalities. Some of these may be manually disabled in your browser, but may affect the functionality of the Site.

 Personalization Cookies

 Personalization cookies are used to recognize repeat visitors to the Site. We use these cookies to record your browsing history, the pages you have visited, and your settings and preferences each time you visit the Site.

 Security Cookies

 Security cookies help identify and prevent security risks. We use these cookies to authenticate users and protect user data from unauthorized parties.

Site Management Cookies

 Site management cookies are used to maintain your identity or session on the Site so that you are not logged off unexpectedly, and any information you enter is retained from page to page. These cookies cannot be turned off individually, but you can disable all cookies in your browser.

 Third-Party Cookies

 Third-party cookies may be place on your computer when you visit the Site by companies that run certain services we offer. These cookies allow the third parties to gather and track certain information about you. These cookies can be manually disabled in your browser.


Most browsers are set to accept cookies by default. However, you can remove or reject cookies in your browser’s settings. Please be aware that such action could affect the availability and functionality of the Site.

 For more information on how to control cookies, check your browser or device’s settings for how you can control or reject cookies, or visit the following links_

 Apple Safari

Google Chrome

Microsoft Edge

Microsoft Internet Explorer

Mozilla Firefox


Android (Chrome)


Iphone or Ipad (Chrome)

Iphone or Ipad (Safari)


In addition to cookies, we may use web beacons, pixel tags, and other tracking technologies on the Site to help customize the Site and improve your experience. A “web beacon” or “pixel tag” is tiny object or image embedded in a web page or email. They are used to track the number of users who have visited particular pages and viewed emails, and acquire other statistical data. They collect only a limited set of data, such as a cookie number, time and date of page or email view, and a description of the page or email on which they reside. Web beacons and pixel tags cannot be declined. However, you can limit their use by controlling the cookies that interact with them.


For more information about how we use information collected by cookies and other tracking technologies, please refer to our Privacy Policy posted on the Site. This Cookie Policy is part of and is incorporated into our Privacy Policy. By using the Site, you agree to be bound by this Cookie Policy and our Privacy Policy.

Changes To This Privacy Policy

 This Privacy Policy is effective as of 16th of September 2019 and will remain in effect except with respect to any changes in its provisions in the future, which will be in effect immediately after being posted on this page.

We reserve the right to update or change our Privacy Policy at any time and you should check this Privacy Policy periodically. Your continued use of the Service after we post any modifications to the Privacy Policy on this page will constitute your acknowledgment of the modifications and your consent to abide and be bound by the modified Privacy Policy.

If we make any material changes to this Privacy Policy, we will notify you either through the email address you have provided us, or by placing a prominent notice on our website.

We comply to GDPR according to the Danish and European legislation_

Contact Us

 If you have any questions about this Privacy Policy, please don’t hesitate to contact us.

Please contact us by phone or email. Find our contact site here

Copy of Privacy Policy


Ever since he was a child, Alan Pedersen, also known as Alantherock, has used visual expression as a way to reflect and balance his thoughts. Especially during difficult times, it has been beneficial for him to step into the creative mindset. One of these difficult periods in his life became a turning point, and contributed significantly to the fundamental idea of NOKUKO -  an entrepreneurial passion-project echoing Alan Pedersen's belief that dreams are here to be realized.

Written by Anne Mette Steen-Andersen

»When life is sweet, say thank you and celebrate. And when life is bitter, say thank you and grow» - Shauna Niequist. Usually, Alan Pedersen doesn't rely on quotations when he tries to make sense of something in life. But this precise quotation reflects and plays a crucial role in how he has chosen to handle the punches that life has thrown him over the years. And it is how he has taught himself to see the hard times as opportunities to learn, develop, and transform adversity into something constructive. Life hasn't always been kind. It has given him some heavy blows. He lost his father when he was 11 years old and his mother passed away 4 years ago, leaving Alan with very limited biological family and no siblings. But instead of letting darkness and loss dominate, Alan turned his grief into a reminder that life must be lived now. I'm not afraid of death, I'm afraid not to live my life as he describes it.

“My mother had plenty of things that she wanted to do, but never did. I think, that my greatest fear is to be sitting as an 80-year-old man knowing, that I didn't follow my dreams. Time is the least available resource we have - and suddenly it may be too late. I think the loss of my parents constantly reminds me, that it's better to act today rather than to wait until tomorrow,” says Alan

That's why there was no doubt in his mind when he got the idea to start up NOKUKO. In the past, Alan has had other entrepreneurial projects, but with NOKUKO the feeling was different: almost like a calling - an entrepreneurial dream he simply had to chase.

As a photographer and an artist, Alan has experienced the challenges of having to sell his own work. He found himself in a jungle of multiple online hubs and platforms where quantity was ranked higher than quality. They were often characterised by a lot of noise, and the associated artists – some of them really talented – underbid each other hunting for the next sale. The artists ended up with a small fraction of the profit, while the platforms got the better end of the deal.

“I knew from the beginning that I wanted to create a platform, NOKUKO, where selected artists who create high-quality art could be involved and encouraged to take part in the creation. I wanted to ensure that their art and passion were well rewarded. And my intention was to create a synergy, where the collaboration in promoting exclusive and high-quality art was in focus - a community hub,” says Alan

NOKUKO recognises a wide, well-informed audience, which demands unique, high-quality prints with authentic stories. Conscious consumers, as Alan describes his target market, are people who want more than just prints.

“I strive to make NOKUKO a springboard from where the artists can develop, find inspiration and gain international recognition for their work, and achieve better conditions to reach a wider, more informed audience. This project is based on social-economic driving demand, but also a desire to protect and help artists with the challenges that I have experienced myself,” says Alan

Sharing the stories behind the art is NOKUKO's keen focus point, an idea which is highlighted by the business tagline: ‘more than prints'. For Alan himself, his art and photographs reflect a need to create a sanctuary for thoughts and feelings. Ever since he was a child he immersed himself in drawing, being curious or lying on his back and finding figures in the clouds. Something, that has followed him his whole life. By establishing a creative space around himself, he finds room to look inward, and to interpret the everyday life that takes place around him and outside this creative space.

“It almost feels like time and space disappear when I stand in front of the canvas or computer. I have no idea where the hours are going and completely lose track of time. For me, using the creative side of the brain is a tool to understand myself better, and to see more perspectives and opportunities. This applies both on a personal and a business level. It allows me to broaden my perspective. It allows me to be more receptive to input. It gives me the strength to open up and develop. Creativity is a valuable contrast to my academic background in International Business and my business-structured life. It contributes to creating a good balance,” says Alan and continues:

“Earlier in my life, I wasn't always good to embrace and understand my feelings. I often just shut down and hid them away if they were too hard to handle. For me, that was the easiest thing to do – it was probably due to my former perception of pride and perfectionism. I have worked to change that part of myself, and I still do. It is probably an area where you can always develop yourself if you want to. In accordance with this, my visual expression helps me in many ways. Art is a sanctuary where the process - not the result - is in focus. Working on being more open is also reflected in the art I'm currently creating.”

Besides being a place where he can reflect on his inner life, Alan also uses his passion for photography to satisfy his curiosity and capture small glimpses of the beauty of nature. He compares photography to fishing: You go out in hope of catching the big fish, but you'll never know if that's going to happen. Light, time, motif and condition are factors that constantly influence and shape the final result.

“I possess a tremendous curiosity and it has brought me to fascinating places, cultures, and people all around the world. It brings me a lot of pleasure and it is a great inspiration for me both personally and professionally. I'm driven to find motifs that tell stories. Stories from nature, which we must all cherish and which we all have a responsibility to take care of. And stories from ancient buildings, where generation after generation have lived their lives. For me chasing subjects with my camera is almost like a game. My travel companions have all seen me suddenly taking a detour or going out in the middle of the night to catch the right motif,” says Alan

It isn't necessarily crucial for Alan whether the observer of his art reads a particular narrative or mood into his motifs. Perhaps even the opposite: a photograph or an artwork tells the observer what they want to see. According to Alan Pedersen, this is one of the fascinating things about art: how the wide variety of interpretations and tastes, provide a foundation for conversations, and how it does not necessarily need to be explained in order to make sense to the observer. It can speak for itself.